{"id":2197,"date":"2024-07-29T12:00:53","date_gmt":"2024-07-29T03:00:53","guid":{"rendered":"https:\/\/www.joetsu-dc.com\/blog\/?p=2197"},"modified":"2025-01-08T11:48:19","modified_gmt":"2025-01-08T02:48:19","slug":"20240729-payment-method-ltv","status":"publish","type":"post","link":"https:\/\/www.joetsu-dc.com\/blog\/digitalmedia\/20240729-payment-method-ltv\/","title":{"rendered":"#182 \u304a\u5ba2\u69d8\u306e\u6c7a\u6e08\u65b9\u6cd5\u3067LTV\u304c\u5909\u308f\u308b\uff01\uff1fLTV\u306e\u9ad8\u3044\u6c7a\u6e08\u65b9\u6cd5\u306f\uff1f"},"content":{"rendered":"<p><img loading=\"lazy\" class=\"alignnone wp-image-2195 size-full\" src=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2024\/07\/\u2605\u304b\u308f\u3089\u7248\u250220240726.png\" alt=\"\" width=\"430\" height=\"260\" srcset=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2024\/07\/\u2605\u304b\u308f\u3089\u7248\u250220240726.png 430w, 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href=\"https:\/\/thebase.com\/\">https:\/\/thebase.com\/<\/a>\uff09\u3084Shopify(<a href=\"https:\/\/www.shopify.com\/jp\">https:\/\/www.shopify.com\/jp<\/a>)\u306a\u3069\u306e<\/p>\n<p>\u30d7\u30e9\u30c3\u30c8\u30d5\u30a9\u30fc\u30e0\u306e\u767b\u5834\u306b\u3088\u3063\u3066\u3001\u4ee5\u524d\u3068\u6bd4\u3079\u3066\u683c\u6bb5\u306b\u4f4e\u304f\u306a\u308a\u307e\u3057\u305f\u3002<\/p>\n<p>\u3053\u3046\u3044\u3063\u305f\u30b5\u30fc\u30d3\u30b9\u3092\u5229\u7528\u3059\u308b\u3068\u3001\u8ab0\u3067\u3082\u624b\u8efd\u306bEC\u30b5\u30a4\u30c8\u3092\u59cb\u3081\u308b\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u6c7a\u6e08\u65b9\u6cd5\u306b\u3064\u3044\u3066\u3082\u3001\u30b5\u30fc\u30d3\u30b9\u5074\u304c\u3059\u3067\u306b\u8907\u6570\u7528\u610f\u3057\u3066\u304a\u308a\u3001\u305d\u3053\u304b\u3089\u9078\u3076\u3053\u3068\u304c\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>\u3061\u306a\u307f\u306b\u3001BASE\u3067\u5229\u7528\u3067\u304d\u308b\u6c7a\u6e08\u65b9\u6cd5\u306f\u4e0b\u8a18\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\uff1cBASE\uff1e<\/p>\n<ul>\n<li>\u30b3\u30f3\u30d3\u30cb\uff08Pay-easy\uff09\u6c7a\u6e08\u3001\u9280\u884c\u632f\u8fbc\u6c7a\u6e08\u3001\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u6c7a\u6e08\u3001\u3042\u3068\u6255\u3044\uff08Pay 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Time Value\uff09\u3068\u8a00\u308f\u308c\u307e\u3059\u304c\u3001\u3053\u3053\u3067\u306f\u5206\u304b\u308a\u3084\u3059\u304f\u3059\u308b\u305f\u3081\u3001<\/p>\n<p>\u300c\u521d\u3081\u3066\u306e\u8cb7\u3044\u7269\u304b\u3089\u4e00\u5b9a\u671f\u9593\u306b\u4e00\u4eba\u306e\u304a\u5ba2\u69d8\u304c\u8cfc\u5165\u3059\u308b\u5546\u54c1\uff08\u30b5\u30fc\u30d3\u30b9\uff09\u306e\u91d1\u984d\u300d\u3068<\/p>\n<p>\u7f6e\u304d\u63db\u3048\u3066\u8003\u3048\u3066\u3044\u304d\u305f\u3044\u3068\u601d\u3044\u307e\u3059\u3002<\/p>\n<p>\u3067\u306f\u3001\u3069\u306e\u6c7a\u6e08\u65b9\u6cd5\u306eLTV\u304c\u9ad8\u3044\u306e\u3067\u3057\u3087\u3046\u304b\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>LTV\u304c\u9ad8\u3044\u6c7a\u6e08\u65b9\u6cd5\u3068\u3057\u3066\u3088\u304f\u77e5\u3089\u308c\u3066\u3044\u308b\u306e\u304c\u3001\u300c\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u6255\u3044\u300d\u3068\u300cAmazonPay\u300d\u3067\u3059\u3002<\/p>\n<p>\u306a\u305c\u3001\u3053\u306e2\u3064\u306e\u6c7a\u6e08\u65b9\u6cd5\u304c\u9ad8\u304f\u306a\u308b\u306e\u304b\u3001\u305d\u306e\u7406\u7531\u30922\u3064\u3042\u3052\u3066\u307f\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u2460\uff1a\u652f\u6255\u3044\u306e\u624b\u9593\u304c\u7701\u3051\u308b<\/strong><\/p>\n<p>\u7279\u306b\u30b5\u30d6\u30b9\u30af\uff08\u5b9a\u671f\uff09\u5546\u54c1\u3067\u9855\u8457\u3067\u3059\u304c\u3001\u6bce\u56de\u81ea\u5206\u3067\u652f\u6255\u3044\u3092\u884c\u308f\u306a\u304f\u3066\u3082\u81ea\u52d5\u7684\u306b\u5f15\u304d\u843d\u3068\u3057\u304c\u884c\u308f\u308c\u308b\u3053\u3068\u3067\u3001\u304a\u5ba2\u69d8\u306e\u624b\u9593\u304c\u304b\u304b\u3089\u305a\u3001\u7d99\u7d9a\u3057\u3066\u5546\u54c1\u3092\u8cfc\u5165\u3057\u3066\u3082\u3089\u3044\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u307e\u305f\u3001\u304a\u5ba2\u69d8\u81ea\u8eab\u304c\u652f\u6255\u3044\u3092\u3057\u3066\u3044\u308b\u611f\u899a\u304c\u8584\u308c\u3066\u7fd2\u6163\u3068\u3057\u3066\u7d99\u7d9a\u3057\u3066\u3044\u308b\u30b1\u30fc\u30b9\u3082\u3042\u308a\u3001<\/p>\n<p>\u7d50\u679c\u3001LTV\u304c\u9ad8\u304f\u306a\u308b\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u2461\uff1a\u304a\u5ba2\u69d8\u304cEC\uff08\u901a\u8ca9\uff09\u6163\u308c\u3057\u3066\u3044\u308b<\/strong><\/p>\n<p>\u300c\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u6255\u3044\u300d\u3084\u300cAmazonPay\u300d\u3092\u9078\u629e\u3059\u308b\u304a\u5ba2\u69d8\u306f\u3001EC\u3092\u5229\u7528\u3059\u308b\u3053\u3068\u306b\u5bfe\u3059\u308b<\/p>\n<p>\u5fc3\u7406\u7684\u306a\u30cf\u30fc\u30c9\u30eb\u304c\u4f4e\u304f\u3001\u65e5\u5e38\u7684\u306bEC\u3092\u5229\u7528\u3057\u3066\u3044\u308b\u53ef\u80fd\u6027\u304c\u9ad8\u3044\u3068\u8003\u3048\u3089\u308c\u307e\u3059\u3002<\/p>\n<p>\u305d\u306e\u305f\u3081\u3001\u4ed6\u306e\u304a\u5ba2\u69d8\u3068\u6bd4\u8f03\u3057\u3066EC\u3067\u306e\u8cfc\u5165\u983b\u5ea6\u304c\u9ad8\u304f\u3001LTV\u304c\u9ad8\u304f\u306a\u308b\u3068\u60f3\u5b9a\u3067\u304d\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>&nbsp;<\/p>\n<h4>\u81ea\u793e\u306e\u50be\u5411\u3092\u8e0f\u307e\u3048\u3066\u8003\u3048\u308b<\/h4>\n<p>\u300c\u30af\u30ec\u30b8\u30c3\u30c8\u30ab\u30fc\u30c9\u6255\u3044\u300d\u3084\u300cAmazonPay\u300d\u306eLTV\u304c\u9ad8\u3044\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u304b\u3089\u3001<\/p>\n<p>\u81ea\u793e\u3067\u3082\u3059\u3050\u306b\u305d\u306e2\u3064\u306e\u6c7a\u6e08\u65b9\u6cd5\u306b\u6ce8\u529b\u3057\u3066\u3044\u3053\u3046\u3068\u8003\u3048\u308b\u304b\u3082\u3057\u308c\u307e\u305b\u3093\u304c\u3001<\/p>\n<p>\u305d\u308c\u306f\u3042\u307e\u308a\u304a\u3059\u3059\u3081\u3067\u304d\u307e\u305b\u3093\u3002<\/p>\n<p>\u306a\u305c\u306a\u3089\u3001\u3053\u306e\u8a71\u306f\u3042\u304f\u307e\u3067LTV\u306b\u9650\u5b9a\u3057\u305f\u8a71\u306a\u306e\u3067\u3001<\/p>\n<p>\u6c7a\u6e08\u65b9\u6cd5\u3092\u3057\u307c\u308b\u3053\u3068\u3067\u8cb7\u3063\u3066\u3044\u305f\u3060\u3051\u308b\u304a\u5ba2\u69d8\u306e\u6570\u3092\u6e1b\u3089\u3057\u3066\u3057\u307e\u3046\u30b1\u30fc\u30b9\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n<p>\u3057\u304b\u3082\u3001\u5168\u90e8\u306eEC\u30b5\u30a4\u30c8\u306b\u5f53\u3066\u306f\u307e\u308b\u8a71\u3068\u306f\u9650\u308a\u307e\u305b\u3093\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u307e\u305a\u306f\u3001\u5b9f\u969b\u306b\u81ea\u793e\u306e\u8cfc\u8cb7\u30c7\u30fc\u30bf\u304c\u3069\u306e\u3088\u3046\u306b\u306a\u3063\u3066\u3044\u308b\u304b\u3092\u8abf\u3079\u308b\u3053\u3068\u304c\u5927\u4e8b\u3067\u3059\u3002<\/p>\n<p>\u305d\u306e\u3046\u3048\u3067\u3001\u7dcf\u5408\u7684\u306a\u8996\u70b9\u304b\u3089\u4eee\u8aac\u3092\u7acb\u3066\u3001<\/p>\n<p>\u65bd\u7b56\uff08\u4eca\u56de\u306e\u5834\u5408\u306f\u81ea\u793e\u306b\u3068\u3063\u3066\u6700\u9069\u306a\u6c7a\u6e08\u65b9\u6cd5\u3078\u306e\u8a98\u5c0e\uff09\u306b\u843d\u3068\u3057\u8fbc\u3093\u3067\u3044\u304f\u3053\u3068\u304c\u5fc5\u8981\u3067\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p><strong>\u3010\u73fe\u72b6\u3011<br 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