{"id":1588,"date":"2023-12-27T09:00:41","date_gmt":"2023-12-27T00:00:41","guid":{"rendered":"https:\/\/www.joetsu-dc.com\/blog\/?p=1588"},"modified":"2025-01-08T13:52:30","modified_gmt":"2025-01-08T04:52:30","slug":"20231227-kpi-website","status":"publish","type":"post","link":"https:\/\/www.joetsu-dc.com\/blog\/digitalmedia\/20231227-kpi-website\/","title":{"rendered":"#146 Web\u89e3\u6790\u306b\u304a\u3051\u308b KPI\u3092\u7528\u3044\u305f\u76ee\u6a19\u8a2d\u5b9a\u3010\u5f8c\u7de8\u3011"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1587 size-full\" src=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/\u304b\u308f\u3089\u7248\u2502\u30a2\u30a4\u30ad\u30e3\u30c3\u30c1\u753b\u50cf\u30ea\u30b5\u30a4\u30ba\u7248-1.png\" alt=\"\" width=\"860\" height=\"520\" srcset=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/\u304b\u308f\u3089\u7248\u2502\u30a2\u30a4\u30ad\u30e3\u30c3\u30c1\u753b\u50cf\u30ea\u30b5\u30a4\u30ba\u7248-1.png 860w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/\u304b\u308f\u3089\u7248\u2502\u30a2\u30a4\u30ad\u30e3\u30c3\u30c1\u753b\u50cf\u30ea\u30b5\u30a4\u30ba\u7248-1-300x181.png 300w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/\u304b\u308f\u3089\u7248\u2502\u30a2\u30a4\u30ad\u30e3\u30c3\u30c1\u753b\u50cf\u30ea\u30b5\u30a4\u30ba\u7248-1-768x464.png 768w\" sizes=\"auto, (max-width: 860px) 100vw, 860px\" 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href=\"https:\/\/www.joetsu-dc.com\/blog\/digitalmedia\/20231222-kpi-website\/\">https:\/\/www.joetsu-dc.com\/blog\/digitalmedia\/20231222-kpi-website\/<\/a><\/p>\n<p>&nbsp;<\/p>\n<p>\u307f\u306a\u3055\u307e\u3053\u3093\u306b\u3061\u306f\u3002<\/p>\n<p>JOETSU\u30c7\u30b8\u30bf\u30eb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30ba\u65b0\u5165\u793e\u54e1\u306e\u9ad8\u702c\u3068\u7533\u3057\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u5165\u793e\u3057\u3066\u304b\u3089\u7d048\u304b\u6708\u304c\u7d4c\u3061\u3001\u3060\u3093\u3060\u3093\u3068\u8077\u5834\u306e\u96f0\u56f2\u6c17\u306b\u6163\u308c\u3066\u304d\u307e\u3057\u305f\u3002<\/p>\n<p>\u73fe\u5728\u306f\u65b0\u5165\u793e\u54e1\u3068\u3057\u3066\u69d8\u3005\u306a\u696d\u52d9\u3092\u7d4c\u9a13\u3057\u3064\u3064\u3001<\/p>\n<p>\u30c7\u30b8\u30bf\u30eb\u30de\u30fc\u30b1\u30c6\u30a3\u30f3\u30b0\u306b\u3064\u3044\u3066\u52c9\u5f37\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u4eca\u56de\u306e\u8a18\u4e8b\u3067\u306f\u300cWeb\u89e3\u6790\u306b\u304a\u3051\u308bKPI\uff08\u4e2d\u9593\u76ee\u6a19\uff09\u3092\u7528\u3044\u305f\u76ee\u6a19\u8a2d\u5b9a\u300d<\/p>\n<p>\u306b\u3064\u3044\u3066\u89e3\u8aac\u3044\u305f\u3057\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<ul>\n<li>\u306a\u304b\u306a\u304bWeb\u30b5\u30a4\u30c8\u3067\u6210\u679c\u304c\u4e0a\u304c\u3089\u306a\u3044<\/li>\n<li>Web\u306b\u6ce8\u529b\u3057\u3066\u3044\u304d\u305f\u3044\u3051\u3069\u3001\u4f55\u304b\u3089\u3084\u308c\u3070\u3044\u3044\u304b\u308f\u304b\u3089\u306a\u3044<\/li>\n<\/ul>\n<p>&nbsp;<\/p>\n<p>\u3068\u3044\u3063\u305f\u60a9\u307f\u3092\u304a\u6301\u3061\u306e\u65b9\u306f\u305c\u3072\u3054\u89a7\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u524d\u7de8\u3067\u306f\u300c\u3042\u308b\u5546\u54c1A\u306e\u5e74\u9593\u58f2\u4e0a\u3007\u3007\u5104\u5186\u300d\u3068\u3044\u3046KGI\uff08\u6700\u7d42\u76ee\u6a19\uff09\u3092\u4f8b\u306b\u3001<\/p>\n<p>\u4ee5\u4e0b\u306e\u6d41\u308c\u3067KPI\uff08\u4e2d\u9593\u76ee\u6a19\uff09\u3092\u7528\u3044\u305f\u76ee\u6a19\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>STEP\u2160\uff1aKGI\uff08\u6700\u7d42\u76ee\u6a19\uff09\u8a2d\u5b9a<\/p>\n<p>STEP\u2161\uff1a\u6700\u7d42\u76ee\u6a19\u306b\u5230\u9054\u3059\u308b\u305f\u3081\u306b\u91cd\u8981\u306a\u8981\u56e0\uff08KSF\uff09\u3092\u9078\u5b9a<\/p>\n<p>STEP\u2162\uff1aSTEP\u2161\u3067\u9078\u5b9a\u3057\u305fKSF\u3092\u3082\u3068\u306b\u3001KPI\uff08\u4e2d\u9593\u76ee\u6a19\uff09\u3092\u8a2d\u5b9a<\/p>\n<p>&nbsp;<\/p>\n<p>\u3053\u306e\u6d41\u308c\u306b\u6cbf\u3063\u3066\u5f8c\u7de8\u306e\u8a18\u4e8b\u3067\u306f\u3001<\/p>\n<p>\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\u306e\u76ee\u6a19\u8a2d\u5b9a\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\u306e\u76ee\u6a19\u8a2d\u5b9a\u306e\u6d41\u308c<\/strong><\/h4>\n<p>\u25cfSTEP\u2160\uff1aKGI\uff08\u6700\u7d42\u76ee\u6a19\uff09\u3092\u8a2d\u5b9a<\/p>\n<p>\u30b5\u30a4\u30c8\u306e\u76ee\u7684\u306b\u3088\u3063\u3066KGI\u306f\u7570\u306a\u308a\u307e\u3059\u3002<\/p>\n<p>\u4f8b\uff09EC\u30b5\u30a4\u30c8 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src=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2160-1024x648.png\" alt=\"\" width=\"1024\" height=\"648\" srcset=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2160-1024x648.png 1024w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2160-300x190.png 300w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2160-768x486.png 768w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2160.png 1197w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" 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loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1585 size-large\" src=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2161-1024x648.png\" alt=\"\" width=\"1024\" height=\"648\" srcset=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2161-1024x648.png 1024w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2161-300x190.png 300w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2161-768x486.png 768w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2161.png 1198w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" 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loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-1586 size-full\" src=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2162.png\" alt=\"\" width=\"971\" height=\"824\" srcset=\"https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2162.png 971w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2162-300x255.png 300w, https:\/\/www.joetsu-dc.com\/blog\/wp-content\/uploads\/2023\/12\/STEP\u2162-768x652.png 768w\" sizes=\"auto, (max-width: 971px) 100vw, 971px\" 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style=\"height: 229px;\" width=\"559\">\n<tbody>\n<tr>\n<td style=\"text-align: left;\" width=\"104\">Plan\uff08\u8a08\u753b\uff09<\/td>\n<td width=\"378\">\n<p style=\"text-align: left;\">KPI\u306e\u8a2d\u5b9a\u3001\u65bd\u7b56\u306e\u8a08\u753b\u306a\u3069<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"104\">\n<p style=\"text-align: left;\">Do\uff08\u5b9f\u884c\uff09<\/p>\n<\/td>\n<td width=\"378\">\n<p style=\"text-align: left;\">Plan\u306e\u6bb5\u968e\u3067\u8a2d\u5b9a\u3057\u305fKPI\u3084\u65bd\u7b56\u306e\u5177\u4f53\u7684\u306a\u884c\u52d5\u306e\u5b9f\u884c<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"104\">\n<p style=\"text-align: left;\">Check\uff08\u8a55\u4fa1\uff09<\/p>\n<\/td>\n<td width=\"378\">\n<p style=\"text-align: left;\">\u8a08\u6e2c\u3057\u305f\u6570\u5024\u3068\u8a2d\u5b9a\u3057\u305fKPI\u306e\u6bd4\u8f03<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"104\">\n<p style=\"text-align: left;\">Action\uff08\u6539\u5584\uff09<\/p>\n<\/td>\n<td style=\"text-align: left;\" width=\"378\">\n<p style=\"text-align: left;\">Check\u3067\u5206\u6790\u3057\u305f\u8ab2\u984c\u30fb\u554f\u984c\u306b\u5bfe\u3057\u3066\u306e\u5f37\u5316\u6539\u5584<\/p>\n<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<p>\u3053\u3053\u307e\u3067\u89e3\u8aac\u3057\u3066\u304d\u305f\u76ee\u6a19\u8a2d\u5b9a\u306e\u6d41\u308c\u306f\u3001PDCA\u30b5\u30a4\u30af\u30eb\u306ePlan\uff08\u8a08\u753b\uff09\u306b\u5f53\u305f\u308a\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u76ee\u6a19\u3092\u8a2d\u5b9a\u3057\u305f\u3089\u305d\u308c\u305e\u308c\u306eKPI\u3092\u9054\u6210\u3059\u308b\u305f\u3081\u306e\u65bd\u7b56\u3092Do\uff08\u5b9f\u884c\uff09\u3057\u3001<\/p>\n<p>\u8a08\u6e2c\u3057\u305f\u6570\u5024\u304b\u3089\u65bd\u7b56\u3092Check\uff08\u8a55\u4fa1\uff09\u3057\u307e\u3059\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>\u305d\u3057\u3066\u305d\u306e\u8a55\u4fa1\u3092\u3082\u3068\u306b\u9069\u5207\u306aAction\uff08\u6539\u5584\u65bd\u7b56\uff09\u3092\u5b9f\u65bd\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n<p>\u6700\u5f8c\u306b\u6539\u5584\u65bd\u7b56\u306e\u4e00\u4f8b\u3092\u7c21\u5358\u306b\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n<p>\u305c\u3072\u53c2\u8003\u306b\u3057\u3066\u307f\u3066\u304f\u3060\u3055\u3044\u3002<\/p>\n<p>&nbsp;<\/p>\n<h4><strong>\u6539\u5584\u65bd\u7b56\u306e\u4f8b<\/strong><\/h4>\n<p>&nbsp;<\/p>\n<table style=\"height: 254px;\" width=\"711\">\n<tbody>\n<tr>\n<td width=\"189\">&nbsp;<\/p>\n<p style=\"text-align: left;\">\u6d41\u5165\u6570\u304c\u5c11\u306a\u3044\u5834\u5408<\/p>\n<\/td>\n<td width=\"377\">\n<p style=\"text-align: left;\">\u30fbSEO\u5bfe\u7b56<\/p>\n<p style=\"text-align: left;\">\u30fbWeb\u5e83\u544a\u306e\u6d3b\u7528<\/p>\n<p style=\"text-align: left;\">\u30fbSNS\u306e\u6d3b\u7528\u3000\u306a\u3069<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"189\">&nbsp;<\/p>\n<p style=\"text-align: left;\">\u9077\u79fb\u7387\u304c\u60aa\u3044\u5834\u5408<\/p>\n<p>&nbsp;<\/td>\n<td width=\"377\">\n<p style=\"text-align: left;\">\u30fb\u30b5\u30a4\u30c8\u5185\u306e\u5c0e\u7dda\u3092\u6539\u5584<\/p>\n<p style=\"text-align: left;\">\u30fb\u30e6\u30fc\u30b6\u30fc\u306e\u30cb\u30fc\u30ba\u306b\u5408\u3063\u305f\u30b3\u30f3\u30c6\u30f3\u30c4\u3092\u4f5c\u6210\u3000\u306a\u3069<\/p>\n<\/td>\n<\/tr>\n<tr>\n<td width=\"189\">\n<p style=\"text-align: left;\">\u30d5\u30a9\u30fc\u30e0\u5165\u529b\u7387\u304c\u60aa\u3044\u5834\u5408<\/p>\n<\/td>\n<td style=\"text-align: left;\" width=\"377\">\u30fb\u30d5\u30a9\u30fc\u30e0\u306e\u6700\u9069\u5316\uff08EFO\u5bfe\u7b56\uff09<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<p>&nbsp;<\/p>\n<h4><strong>\u3080\u3059\u3073\u306b<\/strong><\/h4>\n<p>\u3053\u306e\u8a18\u4e8b\u3067\u306f\u30b3\u30fc\u30dd\u30ec\u30fc\u30c8\u30b5\u30a4\u30c8\u3067\u306e\u300c\u5546\u8ac7\u306e\u30ea\u30fc\u30c9\u7372\u5f97\u300d\u3092\u4f8b\u306b\u3001<\/p>\n<p>KPI\u3092\u7528\u3044\u305f\u76ee\u6a19\u8a2d\u5b9a\u3068\u904b\u7528\u306b\u3064\u3044\u3066\u89e3\u8aac\u3057\u307e\u3057\u305f\u3002<\/p>\n<p>&nbsp;<\/p>\n<p>JOETSU\u30c7\u30b8\u30bf\u30eb\u30b3\u30df\u30e5\u30cb\u30b1\u30fc\u30b7\u30e7\u30f3\u30ba\u3067\u306fWeb\u30b5\u30a4\u30c8\u306e\u30ec\u30d3\u30e5\u30fc\u3084\u6539\u5584\u63d0\u6848\u306a\u3069\u3001<\/p>\n<p>\u76ee\u6a19\u9054\u6210\u306e\u305f\u3081\u306b\u304a\u5ba2\u69d8\u3068\u4f34\u8d70\u3059\u308b\u30b5\u30dd\u30fc\u30c8\u3092\u884c\u3063\u3066\u304a\u308a\u307e\u3059\u3002<\/p>\n<p>\u6c17\u306b\u306a\u308b\u70b9\u304c\u3054\u3056\u3044\u307e\u3057\u305f\u3089\u3001\u304a\u6c17\u8efd\u306b\u304a\u554f\u3044\u5408\u308f\u305b\u304f\u3060\u3055\u3044\u3002<\/p>\n<hr 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